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1958 Modess “Feminine Fabric” Ad Elegant Fashion Photography & Feminine Hygiene

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Product details

Management number 7253654 Release Date 2025/08/20 List Price $11.39 Model Number 7253654
Category

Original 1958 advertisement for Modess, promoting their line of feminine hygiene products through luxurious, high-fashion imagery. The ad features a poised red-haired model in an opulent black-and-white evening gown with long white gloves, framed by soft, dreamlike greenery. With its signature tagline “Modess because," the ad evokes elegance, confidence, and discreet protection.

Minimalist in text but rich in visual impact, this ad is a classic example of mid-century branding that used refined imagery to sell personal care products without overt description.

Original vintage print ad – not a reproduction

Measures approx. 8" x 11"

Published in Woman’s Day, July 1958

Iconic fashion-focused Modess layout with sophisticated tone

CategoryVintage & collectibles > Paper ephemera > Advertisement
SizeN/A
BrandUnique Vintage
ConditionLike new

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