1958 Toni “Hidden Body” Permanent Wave Ad – Vintage Haircare for Soft, Touchable
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Product details
| Management number | 7253660 | Release Date | 2025/08/20 | List Price | $9.59 | Model Number | 7253660 | ||
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| Category | |||||||||
Original 1958 black-and-white advertisement for Toni’s revolutionary “Hidden Body" permanent, featured in Woman’s Day magazine. The ad boasts glamorous mid-century models and bold type promoting softness, manageability, and lasting style.
A sleek and striking beauty ad from the golden age of home haircare. Great for collectors of vintage cosmetics, 1950s beauty culture, or retro fashion and advertising.
Authentic vintage print ad – not a reproduction
Measures approx. 8" x 11"
Published in Woman’s Day, July 1958
Beautiful grayscale artwork with dramatic styling and typography
| Category | Vintage & collectibles > Paper ephemera > Advertisement |
|---|---|
| Size | N/A |
| Brand | Unique Vintage |
| Condition | Like new |
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